Flatland Boards

Final Design Range

These are the final designs for the Chapbooks





These are the final poster designs.




These are the book sleeve designs for the rebound book..

FLatland Chapbook Layout

The reverse side developed into a very bold style. These were actually design straight into this format and then taken across the range later. It acts as a contrast to the ordered intellectual approach used for the type on the reverse side. It also adds a sense of desirability for the market and becomes more of a collectable.

Each chapbook has a colour allocated to it which will tie it in with the range.

We decided that 2 columns would be easier and less confusing to read, while the opening page has 3 columns, simply to be come of a visual impact as an introduction. Also footnotes have been added that are indented from the left margin to make it easier to continue following on to the next chapter / page.

The cover design has been made very simple with the 'flatland' written as more of a logo than a title. In all instances seen during my research the 'f' & 'l' were always capitals. As a contemporary stance I thought it would be interesting to challenge conventions. Also while written in lower case the letter automatically used their ligature form, this made the title unbalanced as it is usually only used for body copy. This more spaced out, even title is neat, simple and light hearted. Not conforming to the general 'cimplexity' that flatland is usually associated with.

Chapbook Layout

Without he cut out sections the type went down much better. It was much easier to follow and held its structure more effectively. I incorporated some imagery into this design to see how they would look on the 3D folded features.




An initial idea was to have a shape cut out, increasing in side throughout the document. When the book is closed it would represent the Flatland, and then when opened it would turn into a 3D element, representing Spaceland. However when it was mocked up the gaps took up too much space and did not allow for al the copy to be out down and maintain its readability.

FLatland Chapbook Layout #3

The layout idea that I developed before






Vickie and myself came together finalise the design was this. It looked a bit messy and sporadic, something that flatland as a novel was not. The confusion on the page would not make it easy to ignore or focus on the story. So obviously some complications and design elements would have to change. Such as the small images, they were too detailed, they neded to be simple and only take a moment o look at and register, instead of lingering on it and disrupting the flow of the words.

FLatland Chapbook Layout #2

The modified layout for the chapbook followed the 2 column rule. Between Vickie and myself we decided it was easier to read, as well as creating more space for the interactive elements of the layout to experiment with.

Looking for important or key information within the chapter, such as intros and footnotes gave me the opportunity to be more creative with the range of scale and colour of the type, using italics to emphasise a header creates a satisfying contrast, rather than using bold, which I tend to avoid when using serif typefaces as in my opinion, they loose their elegance.

Flatland Chapbook Layout #1