Studies from Summer brief - Smokables

Yes. Smokables. This is the book I used as reference for the 4x colour prints. Lorenzo's first fun brief for us. And to introduce you to some of the stuff I have gathered here is a lovely pile of cig butts...

Right, here we have a couple of really nice old/retro cigarette packets. Again the limited colours look really great here. At the beginning of this year we are being provoked tho think more carefully about colour selection; for design and also as manufacturing constraints.

I gathered a few cigarette packets. Looked at them, and then cut them apart until they were in their net forms. There is something quite arty about the nets alone me thinky.






For those astute followers you may have noticed that these are the nets i use in the full colour print for my 4x colour prints brief. I overlapped them and changed the colour balances to make it all bright and vibrant...nice.

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And here we have a couple of cig packet design for my make-believe cigarette company.

I called it 'Mitigate' or in less flamboyant English, 'relaxed'.

This word also reflects the mood of my summer so it all ties in loosely to my summer proj.

I like them both for different reasons. The black and gold design is nice because it is believable and more contemporary looking. It is more controlled and refined. However I really like the collage style design, using recycled images of other cigarette packets from the 60s. It is way more funky and has so much more personality...if you are the kind of person who likes cigarettes with a personality...

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You have probably seen these rips packets before. I however hadn't and was like, dude, they are cool, ill take them all. Generally i just like the swirly ornaments and continuity between sizes.
My logo design for the 4x colour prints was inspired by the 100% aesthetic old cigar logos on such brands as Monte Cristo, Romeo Y Julietta, Cohiba...etc.

Finally, the humble stubbed out cigarette stock image. I figured if I was going to gather visual info in cigarettes i should probably pick a few of the most recognisable images. Realizing that this was one of them i thought it would be perfect to use as a NO SMOKING pictogram, which is the 1 colour print from the 4x colour prints.